Brandon Yagihashi
Digital Developer & Technical Specialist

Marketing and Advertising Technology, Production Support, Client Success

I blend marketing tech, full‑stack foundations, and production support to ship data‑driven, resilient automations and solutions.

Experience Skills Resume
Chicago, IL (CST) -> Detroit, MI or Remote byagihas@gmail.com

Production Support

On‑call, SLOs, incident response

Data Integrations

REST/SOAP, ETL, PL/SQL, T‑SQL

Marketing & Advertising Automation

Oracle Responsys, DoubleClick Campaign Manager

Experience

Experience

Senior Application Engineer
Discover Financial Services / Capital One
2024 – Present
  • Led campaign development teams, overseeing complex email automation builds and programs using Oracle Responsys
  • Collaborated with developers to streamline technical documentation, reducing onboarding and development time by 1-2 days
  • Advised leadership and product teams on Responsys platform capability, campaign build process, and optimization.
Production Support Engineer
Ritchie Bros Auctioneers
2020 – 2024
  • Led on-call production support and root-cause analysis for high-traffic auction inventory systems.
  • Built runbooks and automated checks that reduced incident resolution time.
  • Partnered with engineering to ship resilient fixes and postmortems.
Campaign Engineer
Oracle
2017 – 2020
  • Implemented complex Responsys personalization, dynamic content, and automation across global campaigns.
  • Built ETL jobs and REST/SOAP integrations for audience and event data flows.
  • Improved deliverability and QA throughput with reusable modular templates.
Digital Traffic Manager
Laughlin Constable
2016 – 2017
  • Coordinated multi-channel ad ops and trafficking, ensuring SLA adherence.
  • Streamlined creative specs handoff and version control.
Tech Ops Associate
Starcom
2015 – 2016
  • Supported DoubleClick Campaign Manager setups and reporting pipelines.
  • Maintained tagging standards and data hygiene across campaigns.
Skillset

Tools I Use & Teach

Code

HTMLCSSLESSSASSJavaScriptJSONXMLRubyPythonC++C#/.NETRPL (Responsys)

Frameworks

Node.jsReactFreemarkerResponsys ESPDCM (Campaign Manager)Ruby on Rails

Data

Oracle PL/SQLT‑SQLRESTSOAPETL

Servers

Linux (Ubuntu/CentOS)Apachenginxpm2SSH/Powershell/SFTPGCPDigitalOceanMS SQL Server

Concepts

AgileDRYA/B & Multivariate TestingDigital Deliverability
Certifications

Proof I Did The Homework

  • Responsys Implementation Certified Specialist (2020)
  • Oracle Cloud Infrastructure Foundations Associate
  • Eloqua Masters B2B (2019)
  • DoubleClick Campaign Manager
Contact

Reach out

Or email me directly at byagihas@gmail.com